New York, N.Y. I met Christopher Rim, the founder and president of an anti-bullying awareness organization called It Ends Today, about a year before Lady Gaga did. Enormously impressed that a high school student could be so savvy about organizing and branding — components necessary to create change no matter how well-intentioned you are — I knew Chris would make a large impact. His group’s message is startlingly simple: Students listen more to their peers than adults.
behind his anti-bullying network of organizations, It Ends Today. (Photo by Sergio Orlov)
Of course, anti-bullying efforts are not new: My friend and mentor Peter Yarrow of Peter, Paul & Mary launched Operation Respect over a decade ago to use folk and rap music to combat bullying and is now operational in over 20 schools in six countries. Lady Gaga has also launched her own anti-bullying Born This Way Foundation.
(Photo courtesy of Operation Respect)
It Ends Today is unlike many other anti-bullying and motivational non-profit organizations. It is their belief that the most effective way to end bullying in our schools and community is for students to watch their own peers talking about problems and personal experiences related to bullying.
Holy Angels High School It Ends Today Chapter in Demarest, N.J. (Photo courtesy of It Ends Today)
organization’s website. (Photo by Sergio Orlov)
Christopher is being noticed. He was honored with the President’s Lifetime Call to Service Volunteer Award from Barack Obama, was appointed a Luce Leader by The James Jay Dudley Foundation, and received the Best Buy Scholarship Award and the Dr. John Grieco Scholarship, as well as countless other awards from national, state and local government levels.
When news articles about his anti-bullying organization appeared throughout the Tri-state area, Christopher was contacted by the Berkman Center at Harvard University to attend the launch of the Born This Way Foundation with Oprah Winfrey and Lady Gaga. This Foundation is supported in part by The MacArthur Foundation. He says it was one of the high points of his life.
(Photo courtesy of It Ends Today.
Meet Young Luce Leaders Christopher Rim and Isaac J. Kassin at the J. Luce Foundation’s 12th Annual Year-End Champagne Reception hosted this year by Skadden Arps.
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The James Jay Dudley Luce Foundation (www.lucefoundation.org) is the umbrella organization under which The International University Center Haiti (Uni Haiti) and Orphans International Worldwide (OIWW) are organized.